This is part one in a series on learning how to become an experience designer. In this part, I will cover the essential business skills needed for a great experience designer. In part two, I cover the essential design skills needed … Read More
One of the things I love about doing experience design is that you have the opportunity to learn from other fields. One area I have learned from is Architecture. There is a rich history of creating places that enable people … Read More
In a field like Experience Design, there are some basic concepts that don’t change. However, there are many things that change very quickly. Fortunately, there are some fantastic people who write and share their insights. I learn something new every … Read More
I have been thinking a lot about content strategy lately. It probably started when I began to notice different approaches that made it hard to coordinate the text that goes into an end-to-end experience. And hard to coordinate the brand, … Read More
A key step in creating any new product or experience is clearly articulating what it will be. All too often, designers receive a list of competitive features based on a existing product or a request to make something just like … Read More
If you are interested in getting involved in Experience Design, one of the best ways is to attend a few conferences. In addition to the regular sessions, the tutorials available are fantastic resources. Through my career, I have been to … Read More
I often ask people the question ‘Who delivers great experiences?’. Many people respond with large companies; often companies that are on the lists of the 100 most valuable brands or the 100 most social brands. For example, someone might say … Read More
I have heard and seen the question in many places and asked in many ways – can a person’s experiences really be designed? It is a great question. My thought is that we can design places, products, and interaction scripts … Read More
The Grand Tetons have seven distinct peaks. They are a rugged, beautiful place. But getting from peak to peak isn’t easy. In a way, you could describe most companies that way – a great place, perhaps, but organized into distinct … Read More
I love my guitar. It feels good, is well balanced, and it sounds great. I happen to have a cedar top Ovation Balladeer. To anyone who knows guitars, it is instantly recognizable as an Ovation. This is interesting, because you … Read More